Easy Tips for Spring Hair Care

Spring is here, and as temperatures warm up, it’s time for a change – to shop for that new wardrobe and visit the salon for that new hair style or colour (or both!). Your hair’s needs are also changing, so it’s time to switch up your winter routine and get your hair in its best condition for spring and the hot summer months ahead. We’ve put together a few tips to make it easy to keep your hair looking great this season.

Tame the frizz. As the weather warms up, humidity becomes a problem that can leave your hair frizzy and unmanageable. When styling, use a gel or mousse that contains polymers and copolymers. These ingredients bind and seal up your hair strands to cut down on the frizz.

Avoid daily shampooing. Shampooing too often strips your hair of natural oils and leaves it dry and frizzy, or, if you have oily hair, can make your hair release even more oil as it tries to correct the over-stripping. Most stylists recommend washing only two or three times per week. Between washes, you can keep things fresh with a dry shampoo or by co-washing, which means washing your hair using only conditioner, not shampoo.

Get a fresh trim. Split ends make your hair look dry and frizzy and, when not trimmed, can create more damage. Visit your salon for an early springtime trim to get rid of the split ends and start off fresh.

Focus on intense conditioning. As the hot weather approaches, switch out your everyday conditioner for an extra-moisture conditioner. Conditioner helps seal in the cuticle, the outer layer of your hair that protects the inner core. Because your cuticle is made of a layer of cells, it can split apart, tangling with other hairs and leaving your hair susceptible to damage. Ask your stylist to recommend conditioning products (as well as conditioning frequency) that will help your hair look its best. Your stylist may also recommend regular deep conditioning treatments at the salon to get your hair in its best condition.

Protect against chlorine. Once it gets warm enough to hit the pool, be sure to protect your hair from damaging chlorine. Before diving in, coat your hair with conditioner to keep that chlorine from soaking in. Wash or rinse right after swimming to clean away chlorine residue.

After a cold winter, spring is a welcome change, and we all look forward to the warm months ahead. Keep your hair looking great all season long with these simple tips, and you’ll look fabulous indoors and out. When you’re ready for your springtime trim, make an appointment today at Garbo’s.  Our professional stylists will trim away those split ends and give you a fresh, new style for spring!

Call us on 023 9275 5520 or visit us at garbos-hair.co.uk 

Enjoy the Spring !!!

Revealed: How to Maintain Red Hair at Home

On the colour maintenance scale, red hair ranks as one of the most difficult to take care of. After all, it’s a tone that relies on vibrancy – meaning dullness is non-negotiable. By nature, red tends to fade fast (yet is one of the trickiest colours to remove). So how do you maintain red hair for longer? The answer is all in these tips…

1. TRY A PERMANENT COLOUR

Red hair maintenance starts in the salon. If you really want your fiery shade to last, ask your colourist to use a permanent hair colour like Koleston Perfect. Both offer a raft of vibrant hues – from strawberry blondes to cherry reds – so you can work this season’s trending shades for longer.

However, permanent colours do ask for more commitment than demi or semi-permanent shades, as they tend to leave a stronger regrowth line near the root. This isn’t a problem if you’re working a red ombre, but if you need a shade that’s lower maintenance, opt for a semi-permanent. It fades true-to-tone, so the change is soft and gradual.

2. USE A COLOUR PROTECTING SHAMPOO FOR RED HAIR

The right shampoo is key to every colour care routine. You need a formula that protects the colour, effectively cleanses and keeps locks in glossy condition. Try a colour shampoo, which purifies the scalp while retaining the radiance of your red hue. The optimised pH level of the formula helps to close the cuticle after cleansing, which will boost your colour retention. Choose from two editions: one for coarse hair or one for fine and normal hair. All you need to do is lather up and rinse for easy at-home nourishment.

For locks that are long, damaged or frequently styled, you could also use the Colour Motion Shampoo, which is extra nourishing and infused with additional antioxidants for enhanced protection. When you massage shampoo in, focus on cleansing the scalp and the roots of the hair, and the gentle lather will take care of the mid-lengths and ends. That means there’s no need to use extra shampoo for the ends.

3. TURN THE WATER TEMPERATURE DOWN

When you’re washing your hair, be sure to turn the tap down to a lukewarm temperature. Hot water can open the hair cuticles, allowing red pigments to escape. By rinsing with cooler water, you’re not only helping to safeguards coloured strands, but you’re also being kinder to the planet by using less energy.

4. APPLY A MOISTURISING CONDITIONER

Healthy hair is shiny hair, which is why red locks need plenty of moisture. The more hydrated your hair is, the more gloss you’ll get from those copper or scarlet tones. You already know conditioner is a must, but the trick is to find the right product and technique. Try the Colour Brilliance Shampoo, which works in tandem with the shampoo to level up luster. If hair needs extra attention and feels fragile, try the colour motion mask, which boosts shine and strengthens the hair, thanks to WellaPlex bonding agent.

Then, instead of simply squeezing water out of your hair before you smooth on conditioner, grab a towel and use it to soak up moisture, so that locks are damp (not soaking wet). This way, the conditioner won’t just slide off your hair and down the plughole – it’s able to penetrate each strand much deeper, making a big difference to hydration levels.

5. MASSAGE IN A COLOUR-DEPOSITING MASK

One of the most effective ways to revive red hues is by using a colour depositing mask. These at-home treatments veil strands in a hint of a tint that’s completely foolproof for even colour newbies. It’s no replacement for professional colour, but it keeps reds looking fresh in between salon appointments.

Case in point: the Colour Fresh Mask, which pampers mid-lengths and ends with a blend of oils, while injecting locks with a tone top-up in just 10 minutes. Reach for Copper Blaze to maintain copper hair (or similarly soft reds, like ginger and auburn hair or Red for fiery shades of crimson, scarlet and cherry. If you have red brown hair you could also try applying Chocolate Touch. Simply comb through shampooed, towel-dried locks, allow to develop, then rinse and style.

6. SHIELD YOUR RED HAIR FROM THE HEAT

Few things fade a red mane faster than heat – from the sun and your styling tools. So, stock up your kit with the right protective products to lock down your shade for longer. To protect from UV rays, we recommend misting locks with INVIGO Sun UV Protection Spray, which is like SPF for hair, creating a lightweight shield that doesn’t mess with your style. In the summer, you can also play with scarves and hats to keep hair under wraps. We spotted pastel printed head scarves and neon bucket hats all over the catwalks.

Meanwhile, if you’re a slave to your straighteners or fond of a curling tong, you’ll want to be prepping strands with a fine misting of thermal image heat protection spray. Use it on damp hair before you blow-dry, and dry hair before you style. Not only does it shield from up to 220-degree heat, but it injects a dose of glossy shine, too.

7. BOOK IN FOR A GLOSSING SERVICE

Finally, go down the pro route with a glossing service in between colour appointments. It’s a quick way of topping up your tint, taking just the space of a lunch break. (Yes, seriously.) Your colourist mixes a little of your target shade with a developer and conditioning treatment, then applies the blend over the top of your existing colour. It’s then left to develop for up to 10 minutes – we told you it was quick – before hair is washed and styled. Brassiness will be banished, and your red hue will look instantly brighter.

7 Spring 2023 Haircut trends that are truly dreamy

From the curve cut to noughties bangs.

You know the drill. New season, new haircut.  So, we’ve lined up the spring 2023 haircut trends to keep on your watchlist, whether you want something dramatic, or a cute little update.

The vibe? Shorter is better. No matter what you go for whether its the latest trending rendition of the bob (the box bob) or skimming long lengths to dreamy layers there’s something about a fresh chop that screams spring. 

As for shapes, the curve cut is only getting more and more popular. 

Here are the spring 2023 haircut trends to know…

Cub cut

A cub cut is basically a bob-length rendition of the wolf cut that dominated hair trends last year. It blends the choppy texture of the shag and the disconnectedness of the mullet, with the length of the bob. And, like its name suggests, it’s a little wild. We’d recommend leaning in to the mussy texture for extra attitude.

Box bob

The bob is classic for a reason, and this spring the “box bob” will be headlining. Like its name suggests, the box bob features a sharper, squared-off shape with blunt ends, clean lines and no layers. To get the full effect, it’s best cut in around the jaw, or above the shoulders and as a bonus it can create the illusion of extra thickness.  And depending on how you style it, it can look sleek styled straight or sexy mussed up with some loose waves.

Curly bob

Another beautiful bob we’ll see trending? The curly bob. Moving into spring we’re going to see a lot more curly cuts that sit above the shoulders. It’s all about that curly textured bob. You’ll see it in varied lengths; on the shoulders, in the crease of the neck as-well as on the jawline. It’s all about getting more angles and structure into those curls.

Lots of layers

Layers aren’t exactly new, but they remain a core trend in their own right because of their unrivalled ability to add shape, volume and structure. The key is to work with your texture to unleash it in the most beautiful way. Garbo’s recommend precision cuts for those who wear their hair both curly and straight as this means whether you wear it curly or smoothed out straight, the shape will be balanced and even. This will never go out of style as it’s very low maintenance but looks super chic and unique on each person and it still feels modern enough for the present day and beyond.  A lot of people think that if you’re growing your hair or maintaining the length of it, that you shouldn’t get it cut as often, but this isn’t true. In fact, you should have your hair trimmed at least an inch every few weeks to get rid of dead ends that might be stunting your hair growth and instead making hair look unhealthy. As for styling people are choosing to be more natural with their hair and opting for easy air-dried styles.

Curve cut

The ‘C shape’ or ‘curve cut’ haircut is going to continue to be huge. It’s another one that gives the game away with its name: in a nutshell, expect lots of curved layers. It features a “softer ‘U’ shape through the length and layers and face framing pieces. It’s like the revival of The Rachel, but it’s much more soft. However, to get the most out of the cut, it does rely on styling to really emphasise the shape. Round brushes and hot brushes can help encourage the curve and give a ’90s blown-out polish to the look.

Pixie crops

Wanting something more major in terms of a trim? People are getting a lot more creative with their hair and textured pixie cuts are therefore really making a return. The pixie crop is getting a lot more diverse. We’re  seeing a lot more length at the back to make it softer. Or more length round the front and sides. It’s a little less jagged and instead it feels a bit shaggier and more lived in, but still very chic.

Noughties bangs

Remember noughties bangs? They’re back. Instead of a wide, curved, ‘70s shape, they’re slick, mainly served  straight. As for its anatomy, the graduated shape tapers from the cheekbone, down to the jawline, creating a more angular, triangular frame from the centre parting to either side of the jaw. And while they don’t cup or curve cheekbones like curtain bangs, they do offer structure.

Tips to look after your hair in the winter months

Winter weather can be harsh on all hair textures and types. Just like skin, hair needs protection from the cold to remain soft and healthy. Defend your tresses from arctic air, whipping winds, static electricity, and even indoor heat. You want to have lovely locks to show off when spring (finally) comes!

Try these 10 winter hair care tips to keep your hair in great shape—even when it’s freezing outside:

1. Wear a hat

 It is important to cover your hair during the winter months to shield it from the moisture-robbing dry air, snow, wind, and rain. This is not the time to worry about dreaded hat hair. The elements dry your hair out, making it more prone to breakage.

Wool, cotton, and other fabrics can cause breakage as well, so make sure to line your hat with silk or satin to help prevent damage. Fight static electricity under your hat by using a dry oil spray. Dry oils are weightless and contain natural oils that moisturize hair, bringing back its shine.

2. Buy a humidifier

Want to know a surprising way to fight dry hair in the winter? Use a humidifier. Indoor heating causes the air in your home to become very dry, pulling moisture out of your hair. Humidifiers help rehydrate the air to keep your locks looking lustrous.

3. Get regular trims

Having your hair trimmed every four to eight weeks is a good way to maintain healthy hair and keep your locks looking fresh. Have half an inch off the bottom to reduce the chances of developing dry, split ends.

4. Lower the water temperature when showering

Even though a steamy shower might be just what you’re looking for when the temperature is below freezing, hot water can zap moisture from your hair making it brittle and more vulnerable to breaking. Wash your hair with luke warm water and follow with a cool rinse instead.

5. Avoid heat styling

Allowing your hair to air dry is best. Blow drying draws moisture out of your hair increasing the chance of breakage. Heat-free drying helps keep your hair shiny and healthy. Short on time? Try taking your shower in the evening so your tresses can dry naturally overnight. Embrace your natural hair and air-dry whenever possible. When your hair is already delicate in the colder months, heat styling amplifies the issue and sucks the moisture right out of your strands. Refrain from straightening or curling your hair during the winter. Use this time to explore new styles like twists, braids, and buns.

6. Don’t leave the house with wet hair

Wet hair is more vulnerable to damage than dry hair. Walking outside in winter with a wet head can cause hair to freeze and break. While air drying is best, it’s better to blow dry your hair than go outdoors with a saturated mane.

7. Use an oil treatment

When winter wreaks havoc on your hair, restore moisture with an oil-based hair treatment. Choose a lightweight leave-in formula with argan oil to instantly revitalize dry, damaged hair. Apply nourishing hair oil at the ends daily to help replenish moisture and protect your hair.

8. Deep condition once a week

Moisturising is the name of the game for winter hair care. Use a leave-in conditioner weekly to replenish moisture and combat the effects of hot styling tools, indoor heating, and cold winter winds. Static hair is a common occurrence when your hair is subject to cold weather. Keeping hair hydrated with a leave-in conditioner will help protect it. You may also want to try lightly swiping a dryer sheet over the fly-aways to rid your hair of static.

9. Commit to a weekly hair mask

Just like weekly face masks are essential for healthy skin, weekly hair masks can make a significant difference when it comes to dry, damaged hair. They can reverse the effects of dryness while making sure your hair is protected at an optimal level all year round. Hair masks are quick and easy to use. They are packed with tons of hair health benefits and are effective in under 20-minutes. Hair masks offer benefits like softening, hydrating and adding shine.

10. Avoid frequent hair washes

If you’re someone who washes their hair every day, it’s time to switch things up. Over-washing your hair will strip it of natural oils that help to keep hair moisturized and protected. This is especially bad in the winter when those oils are much needed. Try extending the time between your washes as much as possible. If you typically wash your hair every day then switch to every other day. If you find your hair is still very dry, try every three days. Another way to help extend the time between washes is to use dry shampoo. Dry shampoo opens up the hair shaft and brings life back to your hairstyle. It will also keep your hair smelling and looking fresh.

Follow these tips and with a little extra effort, you can keep your hair hydrated and looking great this winter.

Check out other posts on our blog for more hair care advice.

Garbo’s donating your hair to help the environment

Garbo’s Hair have found a way to recycle most of the hair that is cut in salon to help clean up the environment.

In association with Matter of Trust Charity all hair that is over one inch in length when cut is collected and sent away to the charity to be made into Hair Mats.

Matter of Trust Charity was founded in 1998 in San Fransisco, USA

Clean Wave Program History

In 1999, Lisa Gautier, Matter of Trust founder and President, began a partnership with Phil McCrory, a hair stylist and inventor from Alabama. Years earlier, Phil had been washing an oily head of hair while watching CNN coverage of otters covered in petrol during the famous Exxon Valdez accident in Alaska. It occurred to him that he was cutting fibre that could be used to soak up oil spills…

The reason we shampoo our hair is because hair collects oil and dirt.  Matter of Trust then came up with the idea of making hair mats to collect oil from oil spills.

Conventionally, oil spills were cleaned up by using petroleum-based polypropylene products. We don’t need to drill for oil to clean up oil, when there is so much natural, obsorbent fibre available.

Their goals are to help clean polluted water, to divert useful fibres from the waste stream, to provide recycling education and create green jobs. They accept donations of hair, fur, wool, fleece… clippings from individuals, salons, groomers, farmers… They then sort these into useful stockpiles by length and manufacture felted mat products that soak up petrochemicals in storm-drains, wells, filtration systems, rivers, oceans…

Who needs hair mats?

Oil gets into our waterways from spills, leaky vehicles, chemicals dumped into storm drains, accidents, etc.

Some business like harbours, cities, airports etc purchase hair mats to help with spills.

These mats are very sturdy and can be driven over by trucks and ski equipment. They can survive the elements and are hydrophobic.

The 5 looks for spring – all you need to know

Garbos top stylists break down the need-to-knows for the 5 looks for spring / summer 2022.

If you take only one thing into 2022, let it be a heavy dollop of inspiration for your next hairstyle. Because, while we love the expensive brunette and shadow root hair trends of 2021, there are fresh and exciting hair opportunities to be found in 2022. Namely, stacked bobs, soft bangs, spiky buns and fluffy 90s-inspired layers – all waiting for us on the horizon. 

1. Bottleneck Bangs

“Bottleneck bangs are an exceptional technique to frame the face,” explains Stylist Tara. “Many people don’t suit a classic ‘fringe’ (the solid horizontal line across the face), but most can wear bottleneck bangs to add softness to the face.

“In essence, this hairstyle takes inspiration from the neck of a bottle; starting slim and short

in the middle, curving longer around the eyes, and then longest following the line of the cheekbone. This allows the length and angle to be adjusted depending on whether you want to make  your cheekbones appear wider or stronger, or maybe you’d prefer to slim and narrow a wider face, drawing focus to your eyes and lips.

“Bottleneck bangs also soften the face when tying your hair up into a bun or ponytail as you can leave them out to frame the face. You could also leave just the shorter softer fringe pieces or longer face-framing tendrils out, too.”

2. Fluffy Hair

 “Gen Zs are calling Adele’s blonde blow-dry style the ‘fluffy hair trend’ and it’ll be even bigger in 2022. The 90s layers are all about bounce and volume and are great for longer and thicker hair, providing fluffy, effortlessly glamour. It’s all about cushioned and airy volume with a soft blended contrast. The fluffier the better. Use your product to smooth and lift, not to weigh down,” says Stylist Wade.

3. Contouring

“With Sarah Jessica Parker back on our screens, the famous Money Piece hair trend is back with a modern twist. In 2022 it will evolve into the ‘Hair Contour’.”

“Instead of clusters of highlights, hair contouring uses a softer-contrast lighter shade, painted around the face in a soft colour block, incorporating all the hair directly around the face including the shorter baby hairs,” explains Charlotte.

“This is a great technique for those who flip their hair over or push their hair back away from the face as the softer contrast between hair colour and skin tone lifts and brightens the face. 

“It is also reasonably low maintenance because there is less contrast with the colour along the hair part which does tend to look more obvious as it grows out.”

4. Stacked Bobs

 “The ‘Stacked Bob’ (sometimes known as a ‘Table-Top Bob’) is a triangular silhouette that works best on textured or curly hair. Cutting a blunt horizontal line that allows the curls to stack up creates a triangular silhouette that really shows off the beauty of natural curls as they are shown in contrast with a strong silhouette and a structured shape,” says Stylist Tristan.

5. Shag 2.0

 “The shag-mullet hybrid has had a softer, more polished upgrade for 2022,” says Stylist Andrew. “This look is more wearable in comparison to the more extreme, shorter-layered looks we’ve seen in 2021.

“Not only is the shag 2.0 softer, but the styling has more bounce, volume and a more polished finish.”

Creating a Photoshoot

Creating and getting involved in a Photoshoot is an ideal opportunity for a stylist to show off their creative flair and to do things they would not necessary do on a client in the salon. The Garbo’s Art Team produce two photoshoots a year.

Saturated is the latest photographic shoot from the Garbo’s Hair Art Team.

The idea for the shoot came from the creative mind of Stylist Tristan who used a combination of 1920’s elegance with an undone modern twist as an expression of the beauty of being caught in the rain.

Every member of the Art Team gets to choose a theme for each shoot and this was the turn of Tristan to let his creative juices flow.

Tristan choose local photographer Joe Burford for his winter themed shot and Billie Jean was the makeup artist who has worked with the team many times. Veteran Hairdresser Trish Mosely also came in to help the team with their finger curls. All the models were scouted locally as is always the case in any Art Team shoot.

Why you need a special shampoo for grey hair

Embracing grey hair isn’t a new notion. However, it’s only in the last 18 months – since the first lockdown began and salons temporarily closed – that the silver hair celebration has exploded. We’ve helped more more clients transition to grey than ever, offered tips on enhancing their natural locks, and glossed their strays in-salon to keep those silvery hues looking fresh year-round.

But, to each of them, we’ve said the same thing: ‘you need a good shampoo for grey hair in your at-home kit’. Here’s why the right care is crucial, and how you can glow up your own greys…

Why Does grey hair need extra care?

Even the most glittering natural greys may be prone to brassiness and yellow tones. There are all manner of culprits that can cause shade fade, from pollution to chlorine to, quite simply, genetics. When dullness strikes, only the very best care can help those silver strands sparkle once again, which is why pigment-depositing products are key for renewing the tone without changing the color.

Grey hair can often appear dry and wiry, too. Just as each strand loses pigment over time, the sebum glands on your scalp can start to slow down, which means they gradually produce less of the essential oils your hair craves. As a result, not only does grey hair need a little tone top-up from time to time, but it also requires plenty of moisture to look its glossy, frizz-free best.

What does purple shampoo do for grey hair?

You know that purple shampoo is perfect for reversing brassy tones in blonde hair– but what about grey? Turns out, violet pigments can dial down overly warm hues in silver locks, too. It all comes down to color theory. Shades that sit opposite one another on the color wheel have the ability to cancel each other out, in effect neutralizing unwanted tones. And, because purple sits opposite yellow, it can rid you of that yellowy cast. Try it with the INVIGO Cool Blonde Color Refreshing Shampoo.

shampoo for grey hair

Used once per week (or whenever yellow tones start to appear), this purple lather reduces brassiness in a single wash. Simply wet hair, lather up, leave it on for up to five minutes, then rinse thoroughly. Grey hair will be looking fresh and bright once more.

Let’s talk in-salon options

While using a shampoo for grey hair will take care of brassiness and dull tones, Wella’s new Silver Glow by True Grey service can be used to add depth and dimension or refresh silver hues. With less commitment than a toner or gloss, the service offers a hint of a tint that’s as gentle as water, making it a damage-free option for those who want to celebrate their greys. Just check out the before and after above.

Opt for the light tones (like Pearl Mist Light or Graphite Shimmer Light) to give natural hues a glow-up. Or, why not turn to the medium and dark tones (like Steel Glow Medium or Graphite Shimmer Dark) to create volume-boosting shadow? The toners only take up to 30 minutes to develop – 15 minutes for a subtler sheen – so the service is as quick as it is flattering. Perfect for a lunch break pick-me-up.

Going Red @ Garbo’s Autumn 2021

Red hair colour has never been hotter. Call it the Queen’s Gambit effect or point to any number of celebrities who recently took the copper plunge GiGI and Bella Hadid, Zoey Deutch—the fact of the matter is that there are more gorgeous takes on the shade than ever before. And they’ve got the names to prove it—mulled wine, peach cobbler , sangria spice…the list goes on.

The Garbos Team have some amazing ideas to achieve the best red hair colour for 2021, no matter your skin tone. Some general advice: Softer peach and cinnamon look great on pale skin, deep violets and cranberries complement deep skin, and Zendaya-esque rubies and coppers look incredible on everyone. Let’s get ready to book an appointment.

Ginger Orange

If The Queen’s Gambit had you considering going red, you’re not alone. The show was the inspiration behind Gigi Hadids new ginger hair which she debuted at the Versace fall 2021 show this month.

Front Streaks

Bella Hadid recently went a different red route from her sister, which you could either deem subtle or bold, depending on your personal preference. Instead of a whole head of red, just her face-framing pieces are tinted auburn for a cool touch.

Genetic Ginger 

If you’re not a natural redhead, you can fake it with a shade hairstylist that Tara Bone calls “genetic ginger.” The key to getting a natural look is layering different red tones. “The layering technique features a primary tone surrounded by two other colours that are cohesive, yet have a bit of a motley mixture of colour,” he says. “The combination creates a perfect balance of depth and brightness with eye-catching vibrancy that can grow out naturally. It gives a very real red—almost as if you were born with it.”

“This is one of the more pale sides of the copper family and has a soft, delicate feminine tone,” says Wella Master Colour Expert Natalie Burley. She adds that because it’s a bit on the pink side, it’s a great way to ease into red, or a fun way to fade out of a deeper red

Neutral Copper

“This colour is a mixture of copper and neutral tones,” says Wade Bennet. “So you don’t have that orange feel when you step out in the sun—just a rich, silky warm colour.” To get this colour, she recommends you ask your colourist for a copper base, with a mixture of very subtle neutral highlights and lowlights.

Deep Ruby

Wade predicts that Zendaya’s toned-down red will be everywhere in 2021. She says the key to getting it right is the lived-in feel. “It’s darker at the root with brunette undertones,” she says, “so it doesn’t come across as a fashion colour, meaning it’s wearable for every day.”

GARBOS GOES VEGAN WITH WeDo/ from Wella Haircare

weDo/ Professional is a new eco-ethical haircare brand that is on a mission to help people transition to a happier, healthier, & more sustainable lifestyle through acts, not words. weDo/ was created by a small group of people within Wella Company sharing a common passion for sustainability. Coming together to act and push for positive change within the company by challenging traditional processes. Driven by determination, the team co-created with Wella’s hairdressers and scientists weDo/ Professional – a new natural brand of which all products are designed to be more eco-ethical, Vegan Society certified, and Cruelty Free International approved while delivering professional performance.

From its origination, weDo/ Professional is acting together with its community of #weDoers by collecting 8 plastic bottles from the  environment for every weDo/ Professional product sold together with Plastic Bank – an international organization that fights against plastic pollution entering the oceans while improving the lives of those collecting it. While all weDo/ products are designed to be 100% recyclable and are made from up to 94% recycled plastic, we simultaneously work on new ways to decrease our plastic impact, with solid forms for example. Read more about our partnership with Plastic Bank in Our Commitment.

Our Awards

WeDo/ are delighted that our passion and love for haircare, the planet and the animals has already received recognition. weDo/ has been awarded as Best Sustainable Haircare Brand at Marie Claire’s Hair Awards 2021. Even though we are just 1 year into our journey, our 360° approach to sustainability has been recognised and given the praise as “nothing short of inspiring”.

Marie Claire also awarded our sustainability hero product, the No Plastic Shampoo Bar with the honour of Best Natural Formula Shampoo. The shampoo bar is formulated with 95% natural-origin ingredients and does not contain any sulfates, silicones or artificial dyes. It’s great to see this product getting the recognition it deserves!

WeDo/ have also won the Gold award at the Vegan Awards 2020 by Boussias Communications, under the category Best Vegan Haircare product. We thank our colleagues in the Greek weDo/ team for their efforts that have led to this award and recognition. This is the 1st year of the Greek Vegan Awards, aimed at  highlighting and rewarding excellence and innovation in the products and services of companies that promote the vegan lifestyle. The Vegan Awards were organized by Boussias Communications with the sponsorship of V-LABEL.EU (European Vegetarian Union).

A responsible & holistic brand

Beyond the idea of “natural,” we wanted the brand to be as responsible and holistic as possible. We strived to achieve this by not only looking at composition and quality of ingredients but also by looking at packaging sustainability, animal welfare, and overall human impact. This is what we mean by eco-ethical.